Real-time market data. Smarter pricing decisions.
Track competitors in real time, segment your catalogue precisely, and automate pricing that protects margin at scale.
See Market Rules in action
Watch how eCommerce teams use Pricemaster to move from spreadsheet-based guesswork to fully automated, margin-safe pricing.
Stop leaving money on the table
Most eCommerce teams price reactively - checking competitors manually, adjusting too slowly, and applying blunt rules across entire catalogues. Pricemaster changes that.
Know where you stand in the market - every single day
Pricemaster tracks every competitor you care about and surfaces daily changes, so you're never caught off guard by a price drop or a margin squeeze.
→ Real-time competitor trackingPrice each product group the way it actually competes
Your best sellers, clearance lines, and premium brands don't all need the same strategy. Build precise rules for every segment without managing them individually.
→ Catalogue segmentationAutomate pricing at scale - without risking margins
Every rule runs inside guardrails you define. Pricemaster never drops a price below your floor, even when markets move fast or competitor data looks unusual.
→ Margin protection built inFrom raw data to automated pricing, in four steps
You don't need a developer or a data team. The rule builder walks you through every decision, so you always know what each rule does and why.
Choose which products this rule applies to
Filter by supplier, brand, product tags, or dynamic Pricemaster tags. One rule can cover thousands of SKUs - or just a targeted subset of your catalogue.
Define where you want to sit in the market
Cheapest, second cheapest, 5% above a named competitor, or at a flat margin target. You set the commercial objective - Pricemaster handles the maths and execution.
Set your guardrails so margins are always protected
Every rule includes minimum margin protection as standard. Even the most aggressive strategies stay inside the commercial floor you've defined - automatically.
Schedule it and let it run
Assign start and end dates for Black Friday, weekend sales, seasonal clearances, and campaign windows. No manual switching. No missed timing.
Stop using the same rule for your entire catalogue
Most repricers apply one strategy to everything. Pricemaster lets you stack filters - by brand, supplier, performance tags, and live conditions - so each rule only covers the products it actually makes sense for.
- Supplier and brand filters - target exactly the product groups where margin pressure actually lives
- Static product tags - segment by categories, seasonal collections, or campaign labels you already use
- Dynamic Pricemaster tags - rules update automatically as products shift into new performance states like Best Sellers or Aged Stock
- Stacked logic - combine any filters so rules stay precise as your catalogue evolves
Every tool your pricing team needs
Market Rules is one part of the Pricemaster platform. These capabilities come with it.
Market Dashboard
See daily price movements and competitor behaviour across your catalogue at a glance.
Profit Centre
Link pricing decisions to revenue, margin, and units sold - so every rule is tied to commercial outcomes.
Competitor Matching
Unlimited competitor tracking at the product level, matched against your live catalogue.
Flash Rules
Move aged stock and end-of-line products fast, with controlled aggression and optional margin override.
Scheduling Engine
Set start and end dates for any rule. Black Friday, weekend sales, and seasonal events run automatically.
AI Margin Miner
Test selected SKUs for pricing headroom - push prices up, watch the market, and lock in stronger margin where it holds.
Google Ads Integration
Push Merchant Center labels from Pricemaster so ad spend follows pricing confidence, not guesswork.
Reporting
Competitor, margin, stock, and position reports designed for trade planning and commercial reviews.
Bulk API Operations
Instant price updates across thousands of SKUs via live API connections to Shopify and other platforms.
Aggressive where it helps. Protected where it counts.
Minimum Margin Protection
Every automated rule runs inside a commercial floor you define. When supplier costs rise, markets drop sharply, or bad data creeps in, your prices never fall below what's safe - even at scale.
Flash Rules for Fast-moving Stock
When you need to move aged inventory or clear end-of-line products fast, Flash Rules let you override normal guardrails temporarily - controlled aggression, not chaotic discounting.
Things people usually ask
Take control of your pricing —
before your competitors do
Pricemaster gives your team the live data, automation tools, and margin protection to price with real confidence, at any scale.
No setup fees. No long contracts. Works with Shopify and most major platforms.